Getplace

Delivery data intelligence for restaurant chains and aggregators.

We help restaurant chains and delivery platforms make smarter, real-time decisions using analytics and monitoring tools.

United Kingdom
Burger King
Getplace surfaces the insights and visibility we were missing across delivery platforms, enabling us to optimise our network more effectively — serving guests better while driving stronger business outcomes.
Alex Francis
Alex FrancisLinkedIn
Director of Omnichannel Operations

Trusted by leading brands worldwide

Burger KingPopeyesTaco BellWingstop
German Doner KebabDodo BrandsKFC

01 · Pricing

Are your prices winning?

Every competitor price on every app — checked against yours, daily.

Step 1

Benchmark every competitor

Your menu benchmarked against every rival’s — on every app, in every city, daily. We match items across menus for you, so the hardest part is already done.

Price benchmarkPrice history
Map viewCompare mode

Country

Great Britain

City

London

Platform

Uber Eats

Brand

McDonald's

Store

All

Compare with

Burger King, KFC

Search item…

Big Mac · price tiers across London212 stores

Tier 1 · £6.09 · 81 stores

Tier 2 · £6.29 · 93 stores

Tier 3 · £6.49 · 38 stores

Search…Competitor prices — median across London stores
#ItemMcDonald’sBurger KingKFCvs cheapest
1Big Macmatched: Whopper · Zinger Burger£6.29£8.19£7.49−£1.20
2Cheeseburgerno match on competitor menus£2.29
3McCrispymatched: Chicken Royale · Fillet Burger£7.29£8.09£7.49−£0.20
4Big Mac large mealmatched: Whopper meal · Zinger Burger Meal£8.79£10.99£9.69−£0.90
5Hamburgerno match on competitor menus£2.09
6Quarter Pounder with Cheesematched: Whopper£6.29£8.19−£1.90
7Fries (medium)matched: Regular Signature Fries£2.59£3.19−£0.60
8Double Cheeseburgermatched: Bacon Double Cheeseburger£3.19£7.09−£3.90
9Oreo McFlurryno match on competitor menus£2.49
10Vanilla Milkshake (medium)matched: Vanilla Milkshake£3.89£5.29−£1.40
11Chocolate Milkshake (medium)matched: Chocolate Krunch Shake£3.89£5.29£4.49−£0.60
12Cappuccino (regular)no match on competitor menus£2.59
Items: 120·Matched across menus: 78·Updated 2 h ago

Selected item

Big MacMcDonald’s · London · Uber Eats£6.29

Price history

+11% · 12 mo
Jan · £5.69Nov · £6.29

See full history · any period

By platform

median across stores

Uber Eats£6.29
Deliveroo£5.89
Just Eat£5.89

By city

median across stores

London£6.09
Manchester£5.79
Glasgow£5.59

See all 274 cities

Step 2

See the price map of a whole city

McDonald’s doesn’t charge one price across London — some districts pay more for the same menu. Put any brand on the map and see its pricier and cheaper areas.

Big Mac prices across London£6.09£6.29£6.29£6.49£6.49£6.49£6.29£6.49£6.09£6.09
McDonald’s · Warren Street134 Tottenham Court Road
Big Mac£6.29
City range£6.09–£6.49
View detailsPrice history
Big Mac · London© OpenStreetMap © CARTO

Step 3

See every price tier on the menu

Hundreds of menu items across every category — and every price tier they sell at. Whatever the size of the chain, every price is tracked.

Brand

McDonald's

Country

United Kingdom

City

All cities

Platform

All platforms

Category

All categories

Map view

Price tiers by item1,507 stores · 202 items

All · 202Burgers · 41Chicken · 38Sides · 34McCafé · 29
Big Mac3 tiers£5.59 – £6.49
Big Mac large meal3 tiers£8.29 – £8.79
McCrispy3 tiers£6.39 – £7.49
Cheeseburger2 tiers£1.99 – £2.39
Hamburger2 tiers£1.99 – £2.09
Quarter Pounder with Cheese2 tiers£5.89 – £6.29
Fries (medium)2 tiers£2.49 – £2.69
Double Cheeseburger2 tiers£3.09 – £3.19
Oreo McFlurry2 tiers£2.39 – £2.49
Vanilla Milkshake (medium)2 tiers£3.09 – £3.89
Chocolate Milkshake (medium)2 tiers£3.09 – £3.89
Cappuccino (regular)2 tiers£2.39 – £2.59

Step 4

Keep every price the way you set it

One item, three apps. Different prices can be deliberate — check they match what you decided, and catch the ones that don’t.

McDonald’s

Menu consistency

4 differences
ItemDeliverooUber EatsJust Eat
Big Mac£5.89£6.29+£0.40£5.89
Cheeseburger£2.19£2.29+£0.10£2.29+£0.10
McCrispy£6.39£7.29+£0.90£6.69+£0.30
Fries (large)£3.19£3.19£3.19
Vanilla Milkshake£3.09£3.89+£0.80£3.19+£0.10

Step 5

Catch every menu change

New items, delisted dishes and price moves across competitor menus — logged the day they happen.

Menu changeslast 7 days

All · 12New · 3Price · 7Delisted · 2
Wagyu BurgerBurger Kingnew item · £11.99Today
WhopperBurger King£7.99 → £8.19Yesterday
Hot Wings Meal (10 pc)KFCdelistedYesterday
Large FriesBurger King£3.79 → £3.89Tue
Chocolate Krunch ShakeKFCdelistedMon

Step 6

Track the whole price history

Every price move behind every item, dated — see the week a rival pushed one meal up £0.50 and pulled another down £0.30.

KFC · meal pricesJust Eat · London · median across stores
1M3M6M12M2 changes
Fillet Tower Burger Meal£10.69Colonel’s Meal · 3 pc£10.49
£11.00£10.50£10.00
17 Jun · price change£10.49 +£0.50
7 Jun13 Jun19 Jun25 Jun1 Jul7 Jul

Step 7

Compare dine-in, pickup and delivery prices

Any menu — yours or a competitor’s — across dine-in, pickup and every aggregator, side by side. You see exactly how much more the same burger costs in the apps.

Item

Quarter Pounder

Brand

McDonald's

City

London

Quarter Pounder with CheeseMcDonald’s · London · 5 channels
Dine-in £5.99 → Uber Eats £6.29+£0.30
Dine-in£5.99base
Pickup£5.99
Just Eat£5.89
Deliveroo£5.89
Uber Eats£6.29

Same item, same store — prices as listed in each channel.

Getplace provided highly granular pricing intelligence across every channel that matters — dine-in, pickup, delivery, and aggregators. Combined with their speed of delivery, this gave us a reliable foundation for competitive pricing decisions.

Salomé Neuville

Salomé Neuville

Delivery & Trade Manager, KFC France

KFC

On the demo we open your city — your prices next to every competitor’s, live.

02 · Expansion

Where should the next store go?

The city’s order data answers before you sign the lease.

Step 1

Map the demand

A delivery spending heatmap of the whole city — we estimate the actual number of delivery orders in every area.

City order heatmap

Step 2

Read the leaders’ expansion strategy

McDonald’s added 124 UK stores in three years, and its coverage keeps tightening region by region. Pick any brand — and read its whole network strategy on one screen.

Brand

McDonald's

Country

United Kingdom

Period

Apr 2023 → Jan 2026

Show new stores
2023: 1,3892026: 1,507storesNew: +124Closed: 6Coverage: 49,87945,973people / store
McDonald’s store density across the UKStore densitylow → high202320232026© OpenStreetMap © CARTO

Network densificationby region

densifying · 12 of 12 regions
RegionStores ’23 → ’26People / storeΔ densityNew
South East17319748,949+12.2%+25
East of England13215043,842+12.0%+18
East Midlands11012341,164+10.6%+14
North West17919240,299+6.8%+13
Yorkshire10511549,330+8.7%+10
South West10010655,563+5.7%+8
Scotland11011847,008+6.8%+8
Northern Ireland283653,552+22.2%+8
Wales717840,854+9.0%+7
West Midlands13213745,162+3.6%+6
London18919247,342+1.6%+4
North East606343,820+4.8%+3

Step 3

Score any area by competition

How many restaurants already deliver into the area, how many orders they take — and how it stacks up against the districts next door.

South Manchester boroughsDidsbury470 restaurantsChorlton410 restaurantsWithington540 restaurantsFallowfield590 restaurantsBurnage320 restaurantsWhalley RangeRusholmeLevenshulmeCompetitionrestaurants delivering in

City

Manchester

Areas

5 selected

Period

30 days

Map view

Area comparison

Manchester · 5 areas · all platforms

Add metric
MetricDidsburyChorltonWithingtonFallowfieldBurnage
CompetitionHighMediumHighHighLow
Restaurants delivering470410540590320
Est. orders / mo36,40033,20031,60027,90016,800
Population / km²4,2554,0508,4387,2637,024
Households13,65912,78311,2954,3116,522
Chains vs indep.34%26%30%35%40%
Median delivery fee£2.49£2.29£1.99£1.99£1.79

Step 4

Compare delivery zones, find the gaps

Your delivery zones next to your competitors’ — on each aggregator separately. The gaps in between are households nobody delivers to yet.

Every delivery zone in Manchester with coverage gaps

Step 5

Plan the new store’s delivery area

Draw the delivery area for a future site and get a cannibalisation forecast — where it overlaps your existing stores and how much of their population it takes.

Planned store delivery area with overlap forecast

Step 6

Spot cannibalisation between your stores

Where your own delivery zones overlap, stores steal each other’s orders. Every overlap on one map — with the shared population counted.

Cannibalisation between your own stores

Getplace surfaces the insights and visibility we were missing across delivery platforms, enabling us to optimise our network more effectively — serving guests better while driving stronger business outcomes.

Alex Francis

Alex Francis

Director of Omnichannel Operations, Burger King

Burger KingRead the case

Considering a location? Bring the address — we’ll open the map on the call.

03 · Operations

How is your brand doing inside the apps?

Visibility, promos, ratings and reviews — on every platform, for every location.

Step 1

Know where you rank inside the apps

Your daily position in search and category listings inside every delivery app, for every location — you see the slip before the orders do.

Learn more
In-app rank tracker

Step 2

Know every promo your competitors run

−30% wings, free-delivery weekends — you see every campaign on every platform the day it launches, not when your orders dip.

City

London

Category

Burgers

Platform

All platforms

Competitor promosLondon · burgers

Live now · 14
CampaignDealPlatformStarted
Wings bundleKFC−30%Uber EatsToday
Big Mac mealMcDonald’s−20%Uber EatsYesterday
Double WhopperBurger King£1.00DeliverooTue
CheeseburgerMcDonald’s£0.99Uber EatsTue
20 Chicken NuggetsBurger King£2.50Just EatMon
Bucket bundleKFC−20%DeliverooSat

Step 3

See what your own promo really does

How the campaign moves you up the search results, the category page and the deals carousel — so you know if the −20% paid off.

Brand

McDonald's

City

London

Platform

Uber Eats

Promo impactweek of the −20% campaign

Live · day 5
Placement#20Your position#1Change
Search “burgers”Uber Eats · London#12#4↑ 8
Burgers categoryUber Eats · London#9#3↑ 6
Deals carouselUber Eats · London#2new
Home screen railUber Eats · London#6new
Orders during the promo+38% vs previous week

Step 4

Catch a slipping rating early

Your rating on every platform, compared with every rival — and an alert the moment it starts to slip.

Brand

McDonald's

City

London

Platform

Uber Eats

McDonald’smedian across 212 stores · London ·Uber Eats
4.2▼ 0.2 · 30 days
BrandRating30 days
German Doner Kebab4.6+0.1
Burger King4.5
KFC4.4+0.1
McDonald’s · you4.2−0.2
Nando’s4.0
Store alertjust now

McDonald’s · 8/10 Oxford Street

3.9▼ 0.4 · 30 daysvs 4.2 median

Step 5

Benchmark across outlets and competitors

Compare rating and review performance across your own outlets — or against competing brands in the same area.

Review benchmark: KFC vs McDonald’s with issue gap analysis

Step 6

Fix what they complain about

AI groups the complaints that repeat — and names the kitchens producing them.

Learn more
Reviews monitoring

We’ll pull your locations’ rankings and reviews live on the call.

No integration. Nothing to install. Live in days.

01

Tell us your brand and markets

Your cities, your competitors, the platforms you care about. That’s the whole onboarding.

02

We switch on the monitoring

Prices, fees, zones, rankings and reviews, collected from the apps around the clock. Nothing touches your systems.

03

Your team gets the answers

Same-day alerts and live dashboards in the browser, from a single restaurant to the whole country.

Your city, your competitors, live on the first call

The demo isn't a slide deck. We open Getplace on your market — your restaurants next to your competitors' prices, zones and rankings — and walk through it live for 30 minutes. If nothing surprises you, it cost half an hour.

Trusted by

Burger KingKFCWingstopGerman Doner KebabDodo Brands& many more